I believe Mypillow uses bait and switch tactics in their advertising and misleading language to entice prospective buyers .Mypillow has promised health benefits to it's user, which aren't backed by any facts from medical professionals. The price has risen at an above market rate, to seemingly pay for lawsuits for false advertising and unfounded medical benefits.
I purchased 1 Mypillow from a Walmart store and received none of the medical benefits promised.
I feel Mike Lindell is aware of the frauds His Company are committing and would rather make money from a substandard product with minimal benefits other than something to place Your head on to sleep. To Myself, He has the drug dealer mentality of charge whatever You can get, and make promises You can't keep with the product Your selling.