Goes flat just like any other pillow. Washing and drying do little to help and their customer service is great as long as you pay for everything, I mean everything, shipping, replacement and all associated costs.
Save the money and go to Costco to buy a pillow that will do the same thing at 1/4 the price, get a 2 pack for under $25, works just as well. Very disappointed with their advertising and marketing misrepresentation. Neck is as sore now as with with any other pillow, doesn't work anywhere near the claim - "the best sleep of your life".
If you're going to sell something for 3-4 times the amount that everyone else does, please make a product that stand up to the claim. Better yet, have a CS department that actually want to help fix the problem .
Product or Service Mentioned: Mypillow Pillow.
Reason of review: Bad quality.
Monetary Loss: $100.
Preferred solution: I send back the 2 bad pillows, you send 2 new ones - N/C to me including freight.
I liked: Pillow at first.
I didn't like: Pillow after 90 days.